![]() ![]() If you’re worried about the dollar investment but you hardly send any emails, you may want to try Mailchimp’s Pay As You Go plan. If you are thinking of going that route, you should definitely go with option #3. I should note that Mailchimp makes an interesting case for using their service as a CRM. ![]() It will take a lot of work both in your Mailchimp account and in any sign-up forms you have. While maintaining multiple audiences has pros and cons, this will reduce your overall contacts if you have a lot of overlap between lists.
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